Amazon has changed the world of eCommerce. By offering so many different products, and by being able to deliver them to people all around the world at staggering speeds, it has become the premier place for online shopping. It shouldn’t come as a big surprise, then, to hear some of the statistics from Bloomreach’s study on Amazon.
As this form of advertising has become more and more popular, agencies have sprung up that deal specifically with what is known as Amazon Pay per Click advertising. These companies will help you determine which keywords are the most relevant for the products you are trying to sell, and they will help you figure out how much you should be bidding so that you can maximize both exposure and profitability.
However, not all agencies are the same, and some of them will promise results and not deliver. To make sure this doesn’t happen to you, and to help you find the best resources for your business, we have put together a list of the five best Amazon PPC sponsored products management agencies.
Overall, we consider VoyMedia to be the best Amazon PPC management agency out there. They offer a proven track record plus a wide range of services that complement each other and help make your business more successful.
#1 –Voy Media– Our #1 Pick
It’s always helpful when the people you are working with to help grow your business have experience doing the same thing. The folks over at Voy Media are a great example of this. As former Amazon top sellers, they know what it takes to rise to the top of rankings and to have success selling on this platform. This, combined with their proprietary tracking software, is what helps to make them so successful at promoting their clients’ PPC interests.
CPC Strategy also offers something else. As a larger agency, they have the resources to divide into teams, and you will be connected to a team leader with whom you will have daily contact. This kind of consistent communication is rare, but it’s very valuable. It allows you to stay on top of any changes or new trends so that you can adjust accordingly and never miss a beat.
– Kevin Urrutia, Voy Media’s Founder, “There’s an ocean of data out there. We’re here to break that all down into actionable steps that will impact your bottom line and transform your business. We’ll surpass your advertising goals while minimizing wasted ad spend and sales effort. We have also successfully scaled companies from $100K in yearly revenue to over $5 million a year and are ready to do it for you! Grow your bottom line and transform your business”
The personal touch that Single Grain provides is the first thing that really helps to set it apart from other firms. They work with you to develop a specific plan for your company. Not once will they try to sell you some package deal that they have used countless times before. With Single Grain it really is all about you and your company
As an Amazon PPC manager, Single Grain does it all. Their dedicated research team and quality data collection tools help uncover the latest trends, pointing your company to where the best opportunities are.
But Single Grain goes beyond this. They are a full-service marketing and web development agency. They will help you build a quality website and market your products, as well as choose the best PPC strategy, so that you can be sure you are putting your company in the best position for success.
Any good marketing strategy should approach the problem from a variety of different angles, and with Single Grain you are getting a team that is well-equipped to do just that. This combination of specialization, expertise and variety of services helps to set Single Grain apart and is why it has earned the top position on this list of best Amazon PPC sponsored products advertising agency.
#3—Brian R. Johnson Ad Agency
Something that is often neglected when considering the power of Amazon is that things can scale up rather quickly. On the one hand, this is great, as it means you can grow rapidly. But on the other hand, this can be a real issue, especially if you company is growing beyond its capacity.
This is something that the Brian R. Johnson Ad Agency pays special attention to. By using their 15-point process and specialized analytics tools, they work to figure out the best strategy for you to grow your business while keeping an eye on the constraints of probability; it doesn’t make sense to sell more products if doing so is causing you to make less money.
Using this approach makes this agency very effective at managing your Amazon PPC program, and with weekly updates, it’s easy to adjust your strategy. Brian R. Johnson Ad Agency also offers some handy courses and other resources to help you stay abreast of the industry’s latest trends. But they focus solely on PPC, so if you are looking for something that covers a wider range, you may need to look elsewhere.
What sets Amazowl apart from its competition is that it is an ad agency entirely dedicated to Amazon advertising. It’s one of the few out there with this narrow of a focus, but considering the size and power of Amazon, it’s surprising there aren’t more.
This makes Amazowl a great option for those interested in boosting their presence on Amazon, but who are not as interested in other areas. Those that are new to selling on Amazon, or that are working within a particularly competitive niche, might consider Amazowl to be a great choice. The concentration on Amazon will make it easier to identify and exploit new opportunities to make your business better.
Amazowl is great at what it does, which is why it makes the list, but you may find yourself needing to bring in additional help if you want to expand your marketing efforts into new areas.
Blitz Networks is a full-service Amazon PPC agency that draws on extensive experience in e-commerce advertising and multi-platform sales and combines it with the only machine learning Amazon-specific algorithms on the market to deliver you the results you need, as fast as possible. They are your go-to partner for all things Amazon, from PPC sponsored products, display and headline advertisements to listing optimizations, they’re here to help.
They also incorporate listing content creation, SEO and image enhancement into every management package. Blitz Networks offers several different packages, so you can find one that suits your budget. What’s great is they give you a solid overview of the processes right on their homepage, and they even offer a No-Cost Consult. Blitz Networks offers deep expertise in Amazon PPC optimization and great customer service to you to really grow your business.
“Amazon Sponsored Products are an essential part of doing business on the Amazon platform these days, and Amazon PPC optimization is absolutely a top priority for any sellers who care about their bottom line,” explains Eric Lindquist, President of Blitz Networks. “As keyword competition heats up, a lot of sellers are finding it harder to stay profitable. We’ve brought a lot of operational value to our clients. We’ve rolled out some really effective Amazon Sponsored Products strategy and have really dialed in these campaigns. The high tech meets hands-on approach has been working very well for us and we’ve seen increased conversion rates, lower ACoS and a lot of revenue growth. Our clients are extremely pleased; especially those who came to us with very high ad spend. We’re helping them use their own data to win.”
—Eric Lindquist, Founder of the Blitz Networks Amazon PPC Agency Blitz Networks
All in all, there are a lot of great Amazon PPC management agencies out there. However, few of them offer what VoyMedia can provide to your company. By combining web development and a wide range of digital marketing strategies, VoyMedia puts your company in position to have success both now and in the future.