There is a specific process for selling your Amazon FBA business. Here is it:
What is your Amazon FBA Business Worth?
In order to discover what your Amazon FBA business is worth you have to do at least two things: first, gather all finance information from the past years. Focus on the last three to five years, if possible. Than, compile it into a major and complete report. Your potential buyers will probably ask for finance data that justified the investment they are planning to do.
And as Amazon FBA are a particular popular business in the United States, as it is all over the world, competition can be a problem as well. Potential buyers are aware of that, for sure, so you must include in the same report how competition may be harming your business.
What are the sales?
What is the profit?
What are the growth trends?
What is driving new sales and is that sustainable?
What channels do new customers come from and what is the breakdown of each channel?
What is your market position?
Is your Location favorable?
How reliant is the business on the owner?
What systems and processes are in place to run the business?
What makes an Amazon FBA worth more?
There are some aspects that may improve your Amazon business valuation and make it worth even more. So it’s essential you don’t set your asking price before knowing exactly which characteristics from your business can be considered valuable.
Don’t get lost, check out these metrics:
Predictable key drivers of new sales
Stable or growing traffic from diversified sources
Established suppliers of inventory with backup suppliers in place
High percentage of repeat visitors and repeat sales
Clean legal history
Brand with trademark, copyright or legal concerns
Documented systems and processes